Digital Marketing Specialist

•  Passionate about the Healthcare industry.
•  Be creative and enthusiastic.
• Good knowledge of marketing techniques and their application including the development of campaigns from inception to delivery.
• Good written and oral communication skills.
• Willingness to support other departments if required

Day to day tasks…

• creating and managing all social media activity on Instagram, Facebook, LinkedIn, Twitter, Google My Business that represents the Brand.
•  Being a Brand Ambassador.
• Analyses analytics to gauge the success of campaigns.
• Working with the General Manager and partners to support email marketing campaigns and initiatives.
• Seek opportunities to improve the use of social media and develop ‘followers’ by creating campaigns.
  – Engages with target customers or clients and provides service and/or sales suggestions.
  – Provide suggestions to management for improving customer experience on social platforms and internal processes.
  – Assists in creating performance reports.
  – Reviews and manages blog content.
  – Creating a monthly newsletter.
• Good knowledge of SEO and tool like MOZ.
• Awareness and knowledge of the competition, and being up to date with online events
• Proficient in CANVA